2015 is almost here. For most of us, the new year marks new beginnings. It couldn't have been more timely for me to share SkinWhite's bigger and better #BetterMe movement!
To help inspire more teens, SkinWhite held a casting call to scout for the loveliest and most inspiring young ladies for the Captivate Council. Around 500 girls from different college campuses around the country auditioned but only 25 girls were handpicked. Their accomplishments in school as well as their ability to inspire others with their confidence and go-getting attitude was the main basis for selection.
Do you believe in the power of instant white? Is there truly a product that whitens the skin immediately upon application? That is the question these ladies asked themselves as well. Do check out the 30-second TVC to see that I'm talking about.
Anyhow I got some SkinWhite products to test so I can see the effect for myself. SkinWhite believes that having confidence starts with looking good because when one looks good, one feels good. It's that good feeling we want to share with everyone through the SkinWhite #BetterMe campaign. :)
I was immediately drawn to the much-talked-about SkinWhite Advanced Whitening Lotion (P235 for 200ml, pictured above). Read more »
To help inspire more teens, SkinWhite held a casting call to scout for the loveliest and most inspiring young ladies for the Captivate Council. Around 500 girls from different college campuses around the country auditioned but only 25 girls were handpicked. Their accomplishments in school as well as their ability to inspire others with their confidence and go-getting attitude was the main basis for selection.
Throughout the 4-month campaign, the Captivate Council would have magazine features, multimedia exposure, lots of fun events, and self-improvement sessions which includes personality development seminars and individual makeovers to help the girls enhance their best features and work with their body types. The message the SkinWhite #BetterMe campaign hopes to impart is simple: it's not just about looking good but feeling good and doing good. Programs like this can definitely help set teens on the path to a #BetterMe.
Do you believe in the power of instant white? Is there truly a product that whitens the skin immediately upon application? That is the question these ladies asked themselves as well. Do check out the 30-second TVC to see that I'm talking about.
Anyhow I got some SkinWhite products to test so I can see the effect for myself. SkinWhite believes that having confidence starts with looking good because when one looks good, one feels good. It's that good feeling we want to share with everyone through the SkinWhite #BetterMe campaign. :)
I was immediately drawn to the much-talked-about SkinWhite Advanced Whitening Lotion (P235 for 200ml, pictured above). Read more »
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